How we empowered Whatbox Holdings by Expanding into the Picture Hanging Market
Jun 20, 2023

How we empowered Whatbox Holdings by Expanding into the Picture Hanging Market

Guiding a company through market development, creating a wholly-owned subsidiary, and scaling to become a market leader in New Zealand through strategic planning and effective execution.

How we empowered Whatbox Holdings by Expanding into the Picture Hanging Market
Industry
Commercial Services
Results
17.6%
Increase in EBIT
Results
380+
Satisfied Customers

Project Challenge

Whatbox Holdings faced the challenge of tapping into new markets while maintaining focus on its existing operations. The company needed guidance to gain a clear perspective, streamline its processes, and identify a promising market that aligned with its core competencies.

  • Balancing daily operations with strategic growth
  • Difficulty in identifying new market opportunities
  • Need for clarity on the company's unique strengths and weaknesses
  • Desire to simplify business processes and administration

Project Execution

Liia NZ provided a comprehensive suite of services to help Whatbox Holdings develop a new market and establish a wholly-owned subsidiary, The Picture Hanging Guy. The engagement included a thorough assessment of the company's situation using data-driven insights and value chain analysis. Liia's team then created an actionable business plan and marketing strategy, updated the brand's digital presence, and guided the company through a corporate restructure for improved clarity.

  • In-depth business assessment using data-driven insights and value chain analysis
  • Actionable business plan development and execution support
  • Marketing strategy creation and digital presence enhancement
  • Corporate restructuring, establishing a wholly-owned subsidiary
  • Guidance in market development and expansion into the picture hanging market

Project Results

With Liia NZ's assistance, Whatbox Holdings successfully developed and expanded into the picture hanging market by establishing a wholly-owned subsidiary, The Picture Hanging Guy. They gained a clear understanding of their unique strengths and weaknesses, which informed the actionable steps needed to achieve their objectives. The company simplified its accounting and registration processes, cleaned up marketing and administrative tasks, and improved its digital presence with customer tracking for increased organic growth. As a result, The Picture Hanging Guy is scaling its operations and is poised to become a market leader in New Zealand.

  • Successful market development and expansion into the picture hanging market
  • Improved clarity on unique strengths and weaknesses
  • Simplified business processes and administration
  • Increased organic growth through enhanced digital presence
  • Positioned The Picture Hanging Guy for market leadership in New Zealand
"We would highly recommend Liia. The process was easy and produced fantastic results."

- Tommy Morgan, Director
How we empowered Whatbox Holdings by Expanding into the Picture Hanging Market

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